Company Profile
Company overview
| Company Name | Yamada Shoji Corporation |
|---|---|
| President | Koichi Yamada |
| Address | 963-2 Nakano Tonami-shi, Toyama-ken, Japan |
| TEL |
0763-82-6661 (Restaurant Ayuya) 0763-32-0378 (River Fish Wholesale Department) |
| The main product | The main fish shipment volume Ayu 1,200,000 （50ｔ） Char 200,000 (15t) Carp 15,000 （15ｔ） Eel 15,000 （3t） Other:Red trout, Gori (Miller’s thumb), etc. Processed products Ayu Ko-Uruka・Ayu Uruka・Sweet Simmered Ayu・Sake Lees-Pickled Ayu etc. We accept orders for shipping fresh ayu. Please feel free to contact us. |
Company History
| 1981 | Yamada Shoji Co., Ltd. was founded |
|---|---|
| 1982 | Constructed Ayu nursery |
| 1983 | Started river fish wholesale (Wholesale of Ayu and processed products) |
| 1991 | Opened a specialized restaurant in Ayu named “Ayuya” |
| 1993 | Changed the company name to Yamada Shoji Corporation Constructed a new office and established a processing facility Completed aquaculture facility using local water |
| 2004 | Installed Ayu cultivation facility. From the fry stage to shipment, raised in the water of the Shogawa River, it is the first facility of its kind in the Hokuriku region. |
| 2018 | der a cooperative partnership between the Toyama Prefectural Fisheries Experimental Station and the Toyama Fisheries Cooperative, aiming for higher quality Ayu production, the cultivation of Ayu from Toyama Prefecture began under the water of the Shogawa River, branded as “Shogawa Ayu” (produced in Shogawa). |
| 2021 | Commencement of Offering “Kissui no Shogawa-Ayu” at Ayuya. |
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